| News Feature |
Business Green Blog has reported the growing role of environmental projects in firms' marketing efforts was again highlighted last week after a new survey found that half of UK marketing and PR professionals believe a company's green credentials are important to customers.
Read on...
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M&S tops green business poll
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15/4/2008 |
| According to Mad.co.uk, Marks & Spencer has retained its position as the UK's greenest business, according to a survey of UK opinion leaders, while BP, Tesco and British Airways are considered the least eco-friendly. |
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UK marketers form green alliance
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15/3/2008 |
| Mad.co.uk reprts that some of the UK's biggest advertisers have united for a new working group tasked to explore the issues surrounding 'green' marketing, the Incorporated Society Of British Advertisers (ISBA) has announced today (25 March). |
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Junking wasteful image
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14/3/2008 |
| The Manchester Evening News reports, COMPANIES operating in Manchester's much- maligned `junk mail industry' will have the chance to emphasise their green credentials at a seminar next week. |
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